Rams’ Cooper Kupp On Pace To Shatter Major NFL Record

Cooper Kupp, Rams
NFL Analysis Network

There has not been a lot to get excited about when it comes to the offense of the Los Angeles Rams. They have struggled mightily to find any consistency on that side of the ball as the offensive line has not been performing, leading to underwhelming production.

The running game has been abysmal as they currently rank 30th in yards, 29th in yards per carry and 28th in first downs. While the offensive line is a big part of that, the duo of Cam Akers and Darrell Henderson has failed to create plays as well.

Matthew Stafford has been under siege through four games as his production has fallen off from last season. He is getting sacked more and throwing more interceptions. His lack of protection has led to his yards per pass attempt dropping too, as he isn’t afforded the time to take shots downfield.

The only bright spot thus far for this offense has been reigning Offensive Player of the Year, Cooper Kupp. Kupp won the receiver Triple Crown last season, leading the league in receptions, yards and touchdowns.

Topping those numbers seemed impossible, but Kupp is on pace to shatter a receiving record this season. He currently has 42 receptions, which puts him on pace for 179 catches. That would shatter the record of 149, which he fell just short of topping last season when he caught 145 passes.

Kupp’s yardage numbers are down, as he has 402 yards but is averaging a paltry 9.6 yards per reception. For context, the lowest of his career thus far is 10.6, which came during the 2020 season with Jared Goff.

If the Rams are going to find any long-term success this season and hope to repeat as Super Bowl champions, they are going to have to find production outside of Kupp. Yes, he is an all-world performer, but what they are currently doing isn’t leading to success.

Right now, the wide receivers behind Kupp, Allen Robinson, Ben Skowronek and Brandon Powell, have a combined 26 catches and 278 yards in four games for the Rams. Tight end Tyler Higbee is the only other pass catcher that Stafford has any chemistry.

Stafford has to work on developing his chemistry with Robinson, their big offseason acquisition who is not given many chances to help the team win. Sitting out virtually all of the offseason to rehab his elbow likely has something to do with the lack of rapport.

The team should also find ways to get Tutu Atwell, their second-round pick from the 2021 NFL Draft, involved. Ben Skowronek offers versatility given his size so that he can be deployed as a blocker, but he offers little explosiveness as a pass catcher.

Head coach Sean McVay is a wizard when it comes to offensive creativity. There is plenty of time to figure things out as we are only at the quarter mark of the season. But, right now, this is an offense that is a mess top to bottom outside of Kupp and McVay needs to figure something out sooner or later otherwise this season will fall by the wayside.